Customers, customers, customers! December 19, 2007
Posted by pynkprincess in Mary Kay, customers, ideas, marketing, sales, tips.Tags: customers, ideas, marketing, Mary Kay, sales, tips
add a comment
Customers are the lifeblood of your business. Retail sales are a great profit maker for a consultant. The only way you will get customers will be the same way that any business gets them – advertise.
No, I am not talking about placuing newspaper ads or posting flyers, necessarily. I am talking about letting people know you are in business! Announce your business to friends and family. Wear your MK pin. Get a sticker for your car. Hand out business cards. Join groups and network. There are so many ways (free ways, no less) that you can get your name out there for people to see.
One point I would like to make: don’t be pushy. Your job is not to sell to everyone you meet. You need to just let people know what you do. If they are interested, you will be able to tell!
Now, let’s say you have a customer and she says she will be a SCC hostess. GREAT! You have 5 people at the SCC (in addition to the hostess). Now what?
Keep in mind that KEEPING a customer is a lot easier and cheaper than FINDING new ones. Now, how to launch a campaign to keep and expand your customer base?
A “Thank you” postcard sent the day after a SCC is a nice start. Most people only get bills in the mail. A handwritten “Thank you!” is a welcome surprise.
What do you say on the card? Thank them for a purchase, or just for coming and allowing you to meet them. Whatever applies, just let them know they are appreciated!
Then give a phone call in 2 weeks, to make sure everything is going well and that they are enjoying their purchase.
I recommend a postcard at least once a month – just to keep in touch and let them know you are still thinking of them.
If they filled out the Customer Profile and asked that you call to remind a spouse about an anniversary or birthday – do it! Not only will it show you are doing what you said you would, but you have the chance to make your customer happy by letting her spouse surprise her with a gift she wants!
Keep in touch with your customers all year long, and you will be surprised at how well it works for you! You can expand those 5 customers to a network of many more.
Part Two will be later!
The Rewards of Mary Kay December 19, 2007
Posted by pynkprincess in Uncategorized.Tags: Mary Kay, positive, Pynk Princess wrote this, rewards
2 comments
I am not going to talk about money, cars or prizes in this post.
The reward I am going to write about is something you cannot put a price tag on.
I was introduced to MK during a Satin Hands class that turned into a skin care class. I was not used to wearing much makeup and didn’t have a skin care routine, and I wanted a new look.
I LOVED the way I looked when I was done! I felt like a million bucks! I got compliments from people the next day at church, too.
A few days later I got a new haircut to go with the new look.
I called my MK rep and told her about my experience and how much I loved the way I felt. It was right before my 40th birthday, and it was just the lift I needed. I felt great! My rep was so pleased that I had called her and shared with her about my experience.
I do MK because I want to help other ladies feel the same way I did that night: pampered, beautiful, special.
To me, that is the greatest reward.
What is success? December 18, 2007
Posted by pynkprincess in Uncategorized.Tags: Mary Kay, positive, Pynk Princess wrote this, success
add a comment
Success means so many things to everyone.
One mom is happy making a few extra dollars a month. One mom wants to make enough to get free MK stuff. Still someone else may want to make enough to pay their mortgage. Another may want to earn six figures a year.
The best part about this is that everyone can be a success in this business.
However, it doesn’t happen overnight, and it doesn’t happen without effort on your part!
Some people act like all they need to do is order the kit, and it will arrive with 12 Star consultants that pop out of the top. Poof! Instant unit!
Not gonna happen.
Figure out what you want to accomplish in Mary Kay. What time line do you want to achieve it in? Then decide what you are willing to do to make it happen.
Be realistic. If you want to make $500 profit a month, you will have to have some SCC’s scheduled! You will need to make phone calls! You will need to ….(wait for it)….WORK! If you want to make more, you’ll need to work more! Don’t sit around and wait for people to come to you.
READ the Intouch website! Take advantage of training!
I will also say this: don’t use only MK training. There are many many resources for training in party plan/direct sales businesses. One I highly recommend is www.thebooster.com. They have many materials available.
Another great source for training is www.lemonaidlady.com. This lady has lots of great ideas for finding new customers.
“Plan your work, then work your plan.” It isn’t original, but it’s a great motto to live by!
Welcome to the blog of the Pynk Princess! December 18, 2007
Posted by pynkprincess in Uncategorized.Tags: Mary Kay, positive, Pynk Princess wrote this
2 comments
Hello and welcome!
This blog is to give support to and share ideas with Mary Kay consultants.
I wanted to provide another positive MK voice “out there” in Blog Land.
Pynk Princess