Boost your bookings March 1, 2008
Posted by pynkprincess in bookings, customers, sales.trackback
This is a tip I got from another consultant – I am passing it along.
When you do a class, you probably do a Satin Hands, then skin care, then color, right?
Try doing it this way -
Do skin care and foundation – but no color. If someone wants to try color, tell them it is for the next class and schedule a facial. Tell her it is just as easy for you to do several faces as it is for one and invite her to invite a few friends (no more than 4 or 5).
For those guests at the color class, do only color. If they want skin care, schedule them for a skin care class.
Why do it this way?
-
Time. The class is shorter this way and makes people more willing to book.
-
Incentive. There is a reason to book the facial/class – it will be different!
-
Referrals. If you are getting referrals (are you? There is a space for getting referrals oin the back of your customer profile. Use it!), then by increasing your bookings, you increase the number of referrals.
-
Recruits. If you have a simple, teachable method for doing the business, others will see how simple it is and will want to try it for themselves.
Let’s look at some numbers, just for fun.
You have a SCC with 4 people. From those four, let’s say you get only four referrals from each. That is 16 referrals.
Let’s say 2 of those want to book a Color class. Each of those classes has 3 people (besides the hostess). You get 4 referrals from each guest (not counting the hostess). That gives you 24 referrals.
From the one original class, you got 50 referrals! Not to mention the sales you made in the classes themselves.
Try this method and see how it works for you!
Hello! I have so enjoyed reading your blog. I have a lot of MK reps as customers and love hearing any suggestions that might help grow your business! I also have a blog but honestly am still learning how to utilize it most!..
Thanks.
Denise
homepartypostcards.com
Thank you for stopping by, Denise!
I will be checking out your site!
Maybe you can comment on the follow-up post!
Ok this may sound silly so forgive me but what do you mean by commenting on the follow up post….am I supposed to do something?
Denise
LOL
Since your website is about Party Plan Postcards, I thought you might want to comment on the post on March 15th about how it is important to follow-up with leads.
Do you have postcards for that, or just for invitations?
That’s a fantastic post…..can I lead my MK customers to your blog to share all this great info and conversation?